StudioLink: order for architects, clarity for clients.
Overview: a client management system for architects and interior designers. StudioLink replaces scattered WhatsApp threads and spreadsheets with one organized system.

Overview

A client management system for architects and interior designers.

StudioLink replaces scattered WhatsApp threads and spreadsheets with one organized system — giving architects structure and giving clients clear visibility into selections, approvals, and budget.

Problem statement: managing clients today means juggling WhatsApp, spreadsheets, and scattered files.

Problem Statement

Managing clients today means juggling WhatsApp, spreadsheets, and scattered files.

Architects and interior designers lose hours chasing approvals buried in old messages, tracking budgets across disconnected sheets, and re-sending information clients have already lost. The result: delays, miscommunication, and clients left guessing where their project actually stands.

What architects told us: survey of architects and interior designers.

What architects told us

Survey of architects and interior designers

64%

keep client work in Excel or Google Sheets, and about half also use a notebook

WHAT WE BUILT

One place for every project

44%

manage 6 or more projects at the same time

WHAT WE BUILT

Projects list, organized by status

100%

rate direct comments on a plan 4 or 5 out of 5

WHAT WE BUILT

Comments and approvals on plans

84%

rate control over what the client sees 4 or 5 out of 5

WHAT WE BUILT

Choose what each client sees

The problem we solve: from scattered threads to one clear system.
What did we research: design industry client portals, general project management, client communication.
Persona: Itai Ben-David, architect with a small studio.

Persona

Itai Ben-David

Architect, small studio · Herzliya, Israel · Age 41 · 7 years of experience

Background

Residential architecture: full renovations and new-build villas, 8–14 months per project. Manages plans, permits, vendors, and contractors, and keeps clients updated mostly through WhatsApp.

What he needs

• Order and clarity across the project
• A daily task board
• Fast, efficient client collaboration
• Unambiguous plan versions, with feedback marked directly on the plan

User journey map: common user journey and desired user journey.
Takeaways for the homepage, project and workflow.

Takeaways

Homepage

01

Clear Navigation

A simple menu gives quick access to projects.

02

Prominent CTAs

Clear buttons encourage sharing plans with clients.

03

Visual Impact

Large images make products and plans easy to review.

Project

04

Intuitive Navigation

Plans and products are easy to find.

05

Passwordless Access

A magic link in WhatsApp opens the portal, no account needed.

06

Trust-Building

Clear approvals and version history build confidence.

Workflow

07

Centralized Editing

One place to manage plans and products.

08

Efficient Approval

One-tap choice confirmation simplifies decisions.

09

Enhanced Communication

Updates keep the architect and client aligned.

What's inside: rooms and products, budget, vendors list, draw on the plan, direct sharing, selections library, projects list, inbox.

What’s inside

“Everything the project needs, in one organized system. The architect decides what the client sees.”

01

Rooms & products

Plans and products organized room by room.

02

Budget

Costs tracked against the budget, tied to selected products and vendors.

03

Vendors list

Every vendor in one list, linked to the project.

04

Draw on the plan

Mark up and comment directly on the plan itself.

05

Direct sharing

Send plans and comments straight to the architect or the client.

06

Selections library

Tiles, ceramics and every chosen item in one place. Easy for the client to find.

07

Projects list

Every project and its status at a glance.

08

Inbox

Everything that needs attention, in one place.

Permissions: every architect decides who sees what.

Permissions

Every architect decides who sees what.

Set per project

Each project has its own access settings.

Set per person

Clients and collaborators see only what is shared with them.

Change anytime

Turn access on or off whenever the project changes.

Client access

Plans

View and approve plan versions

Products and selections

Choose and confirm products

Comments on the plan

Mark up and comment directly

Budget

See costs and totals

Vendors list

See vendor details

UI concept: organized and aesthetic, professional and human, calm and reliable.
Design system: Poppins typography, colors, statuses and navigation.
New project solutions: project details, define stages, invite client.
Plans upload solutions: upload plans, plans ready to share.
Projects solutions.
Plan editing and comments solutions.
Inbox solutions.
Client solutions.
Decisions solutions.
Products solutions.

See it in action

See it in action

Architect

Client

Prototype

Prototype

Click through the full experience.

Open prototype ↗

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